“Welcome to another time and place. Stepping into Eleanora will quickly remind you there are still mysteries in this world.” I partnered with Ground Up Restaurants to bring their unique vision to life, crafting a brand identity that is at once sophisticated yet dark and mysterious. From the brand identity to menus to coasters and playing cards, the brand is bursting with its own personality and creates a unique experience for the patrons. When a brand identity creates an ecosystem for the physical product or service it can be a powerful thing.