LinkedIn Content Strategy and Client Engagement Approach

Afifa Sohail

Sales Manager
Content Writer
Social Media Marketer
Adobe Premiere Pro
Canva
LinkedIn

As a social media manager at a software company, I specialized in LinkedIn content strategy and engagement. I focused on creating content that resonated with our audience, resulting in increased engagement. I also managed follow-up activities by crafting strategic emails that strengthened client relationships and ensured effective communication.

By personalizing messages, I successfully expanded our network connections by 82%, demonstrating my ability to foster professional connections. I excelled in organizing and scheduling meetings with potential clients, showcasing strong communication and organizational skills. My commitment to understanding client needs led me to create tailored content that effectively supported their goals, while my articles provided valuable insights to our target audience. Additionally, I enhanced brand visibility through video production and editing, incorporating subtitles and compelling calls-to-action that boosted engagement across digital platforms.

Communication was great and Afifa went the extra mile to ensure that things are perfect.

content to increase the relationship and trust with the audience
content to increase the relationship and trust with the audience

Video content
Video content
Brand Designing
Brand Designing

Linkedin Article
Linkedin Article

Post designing
Post designing
Generating Leads
Generating Leads
Video Editing

Sending connection request
Sending connection request

Email Marketing and Customer support
Email Marketing and Customer support

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