FOODWAVE - Fast food brand identity, Branding

FOODWAVE isn't just a place for delicious eats; it's an experience! Born out of a passion for culinary excellence, this fast-food haven has been a local favorite. Known for its burgers, it was time to ensure the brand identity matched the same level of excellence.

Problem the brand faces: FOODWAVE faced the challenge of staying relevant and captivating in an ever-evolving market. The existing brand identity needed a revamp to not just meet expectations but to exceed them, fostering a deeper connection with a diverse and discerning customer base.

Solution I provided: As a brand identity designer, I seamlessly blended tradition with innovation, redefining FOODWAVE's visual identity. From a timeless logo redesign to a strategic color palette evolution, every element was crafted to resonate with the brand's legacy while embracing the demands of the modern consumer.

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Client: Pawsome

Project Scope: Visual Identity Design

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