Makrooptiki is a greek career guidance company specializing in providing counseling to teenagers and young adults on the best career choices for them.

A website that would combine the youthful spirit of the company and provide all the necessary information to its audience about the available sessions.

Responsiveness and user-exprience to ensure user retention and maximize conversions.

SEO best practices across the entire website, from content hierarchy to title tags, meta descriptions, alt text and schema markup.

Designing at least 3 screens for each webpage.

Making sure users could navigate intuitively.

Focusing on a professional yet calm and playful tone.

The final result was a brand identity that reflected Makrooptiki's principles and values, and its dedication to guiding young people. Users can find everything very easily, learn more about the company, its services and available packages. By focusing on simplicity, Makrooptiki has a clean layout and responds extremely well on all screens.