Concept Project - Natura

Georgia

Georgia Tsiouli

Concept Project - Natura Organic Skincare

Overview

Natura is a concept project developed solely for the purposes of testing different kinds of designs across different brands. The brand focuses on organic skincare products and promotes natural cosmetics, vegan and cruelty-free.

Goals

Make visitors "feel" nature's touch when visiting the site
Combine relevant colours and images to attract customers
Concentrate all the information that can lead to conversions (brand benefits, reviews)

Challenges

Embrace a natural, organic and light style that aligns with the brand's values
Come up with attractive content

Outcome

A beautiful, clean landing page that communicates Natura's ethics and commitment to the environment.
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Posted Aug 12, 2025

A mock design for natura, a concept brand offering organic skincare products. The landing page showcases natura's benefits, products and reviews.

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Timeline

Dec 8, 2024 - Dec 15, 2024