Educational platform for primary schools

Transform the business model and fully redesign the platform for both teachers and students, with a strong focus on active, gamified learning.

Business model redesign (from B2C to B2B) and strategic product planning.

Leadership of UX, IT, content, and audiovisual production teams.

Development of tailored user flows and information architecture for each user role.

Wireframing, prototyping, and visual component design adapted to each experience.

Oversight of development, QA, and go-to-market strategy.

Integration of onboarding, support, and commercial growth strategies.

Two complex platforms launched in record time, widely adopted by schools and users. The new design fosters an engaging, intuitive learning experience tailored for the educational environment.

A gamified student platform was created with interactive learning experiences designed to boost motivation and participation. The solution includes built-in games, visual rewards and adaptive challenges that promote exploration, skill development and a sense of achievement in young learners.