As part of Lummi Pro, we focused on two core features: Reframe and Retouch. These tools were designed to streamline workflows by reducing the time and effort needed to adjust and edit images, with AI playing a key role. Reframe allows users to change aspect ratios and adjust focal points seamlessly, while Retouch provides advanced editing options by letting users modify specific areas of an image with simple prompts.

DLP Labs faced the challenge of building a trustworthy and secure platform that could scale to millions of data contributors while ensuring full control and transparency for users. As the industry pivots towards an AI-driven future, DLP Labs needed to create a product ecosystem that simplified complex technology, making data ownership accessible to both tech experts and new users.

Create a visual language that reflects DLP Labs role as a trusted partner for data contributors.

The key concept “Your data, your power” was integrated into the brand DNA to convey personal empowerment through data ownership.

We allowed contributors to easily track, control, and monetize their data.

Since launching, DLP Labs has seen a significant increase in user sign-ups and active contributors. The platform has helped users monetize their data, turning it into a passive income stream, while DLP Labs continues to innovate through its use of AI and blockchain.