Alexan Waterloo Luxury Apartments
Glen Gauthier
I created a unique identity for this luxury high rise apartment development with a Cuban-influenced interior design scheme. Besides the series of logos, I also created a brand guide to delineate logo variations, colors, fonts and brand images for the client's marketing team to use.
Cigar band versions of the logo to hint at the sophisticated Cuban theme.
Pages from the brand guide.
Brochure cover which features metallic ink and varnishes for an upscale look to match the brand.
Opening spread.
Spread featuring property amenities which include a sky deck overlooking downtown Austin with pool and bar.
Area map showcasing the property's central Austin location.
Floor plans and rack cards.
Stationery design.
I also created window graphics to help in the property lease up.
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Posted Sep 10, 2024
I created the logo, brand guidelines, print materials and window graphics for this upscale Austin-based apartment community.
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Trammell Crow Residential
