To create a new and revamped design for the eZhire app that improves the user experience for browsing and selecting cars, choosing rental dates, selecting delivery location, and completing the checkout process.
Problem Statement
The objective of this project is to develop a user-friendly car rental platform with an intuitive interface, providing customers with a seamless experience. The main challenges to address are:
Car Selection: The current car browsing and selection process is not user-friendly. Customers find it difficult to browse and choose cars based on their preferred category and make/model. The system should be designed to simplify this process and enhance the overall user experience.
Intuitive Calendar: The existing calendar for selecting rental dates and times lacks user-friendliness and is prone to errors. The goal is to design an intuitive and error-proof calendar that enables users to easily choose their desired rental dates and times.
Delivery Location Selection: The current process for choosing the delivery location lacks efficiency and user convenience. Integrating a map-based solution will allow users to find and select their preferred delivery location with ease.
Streamlined Checkout Process: The checkout page needs improvement to present a comprehensive summary of the rental details and ensure a seamless payment process. A user-friendly and efficient checkout experience is vital for customer satisfaction.
The successful implementation of these improvements will result in a user-friendly and efficient car rental platform that maximizes customer satisfaction and drives business growth.
Role and Responsibilities
As the sole designer on this project, my role involves conducting user research, with a particular focus on the UAE market. I create sketches, develop high-fidelity designs, and produce prototypes. Lastly, I provide detailed design explanations to ensure seamless communication to the stake holders.
Design Approach
Understand Problem
Understanding of requirements to get the possible solutions
Research
Do secondary research & qualitative research
Moodboard
Create a moodboard to get inspirations.
Design & Prototype
Create high-fidelity designs & prototype
Design Inspiration
Look for inspiration in a variety of sources, including apps already in market, and design galleries. Pay attention to design trends and best practices that may be relevant to our app, and use them as a starting point for our redesign.
Moodboard
All New Design
New design comes with explanation so here is the details;
Design with explanation
Experience the prototype
Conclusion
After careful consideration of the objectives stated, the new and revamped design for the eZhire app has been successfully developed with the primary aim of enhancing the overall user experience. The app features a clean and intuitive interface with clear navigation options that make browsing and selecting cars, choosing rental dates, and selecting delivery locations a seamless process.
The checkout process has also been improved with the inclusion of a breakdown of charges, recommended insurance options, and a summary of booking details. Additionally, the app allows users to easily toggle between self-pickup and delivery options, as well as book cars with or without drivers.
Overall, the new design ensures that all important information is presented in a clear and concise manner, providing users with a more streamlined and enjoyable experience. With these updates, eZhire is confident in providing an app that will help users in their car rental needs while also ensuring they have a smooth and hassle-free experience.
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Posted Jul 23, 2023
Revolutionize your car rental experience with new app design - making browsing, booking, and checking out smoother than ever before.