Podcast Launch
Matt Dawkins
For the launch of Dr. Tracy Rush's "Healing Hands Chiropractic Podcast," we developed a comprehensive strategy including:
Branding and Design
Created a unique logo and podcast artwork.
Designed social media graphics for promotional use.
Content Planning
Planned the first season's content, focusing on relevant topics in chiropractic care.
Scripted introductory and promotional episodes.
Technical Setup
Set up recording equipment and editing software.
Guided Dr. Rush on recording techniques and quality control.
Distribution and Marketing
Established the podcast on major platforms like Apple Podcasts, Spotify, and Google Podcasts.
Created a marketing schedule with social media posts, email campaigns, and collaborations to promote the podcast.
Launch Event
Organized a virtual launch event to introduce the podcast to the community.
Coordinated with influencers and industry experts to spread the word.
Audience Engagement
Developed a strategy for engaging listeners, including Q&A sessions, feedback surveys, and interactive social media posts.
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Posted Jun 5, 2024
Launched Dr. Tracy Rush's "Healing Hands Chiropractic Podcast" with branding, content planning, tech setup, distribution, marketing, a virtual launch event, etc
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