Isometric Illustrations for Fetramp's Crypto-Fintech Platform
Paul Kelly
Fetramp – Isometric Illustrations for a Crypto Fintech Platform
Fetramp is a crypto-fintech platform that enables users to convert stablecoins to local fiat currencies for everyday spending. I designed a set of isometric illustrations to bring clarity, delight, and function to the app experience.
The illustration system utilises a three-colour palette inspired by Fetramp’s brand identity, striking a balance between technical precision and approachability. Each icon—spanning payments, savings, support, and alerts—was crafted to visually guide users through complex financial actions with ease and confidence.
This cohesive visual language not only simplifies user interactions but also strengthens Fetramp’s brand consistency across its product interface and marketing touchpoints.
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Posted Oct 5, 2025
I built a cohesive illustration system for Fetramp to simplify user interactions and strengthen the brand's consistency across its product interface.
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