Gatsby Fridays: Creating a podcast brand world
Serra Semi
Our mission is to provide inspiration and guidance to those looking to evolve into the kind of person whose voice matters. We cover subjects we are passionate about from challenges of creatives, design career advice, pop culture, books and movies and more. We write the episode scripts and plan the season together and split the production work.
With Gatsby Fridays, I had the opportunity to bring my creative vision to life in its full potency. Graphics connect to the viewer with established perceptions of Art Deco and the Gatsby era combined with an explosion of botanicals that resonate with breaking out of our shells with the conversations we carry on in the podcast. Bringing out the beauty in being curious, asking and reflecting, in growth. The layered graphic system I established can be expanded in infinite combinations across all design channels over multiple seasons. We have published over 50 episodes in 4 seasons and we are about to kick off a 5th season.
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Posted Dec 12, 2023
Set the creative vision and developed the visual branding system that has successfully sustained the show over multiple seasons.
