Putt Party is a fun-focused mini-golf experience offering groups a place to play, celebrate, and enjoy a day out. They came to us needing a fresh website that showcased their personality, simplified the booking journey, and clearly communicated their offering to new customers. The primary challenge was creating a design that felt lively and playful while maintaining easy navigation and a clear path to conversion.

Our goal was to craft a modern, user-friendly website that reflects the brand’s energy, highlights their facilities and pricing, and ultimately drives more bookings. With a thoughtful structure and strong creative direction, we aimed to elevate their online presence and support business growth.

We reviewed competitor experiences, the reference sites provided by the client, and user expectations for activity-based bookings.

This helped us define key priorities: a clean layout, accessible pricing and booking information, and a visual approach that captures the fun atmosphere of mini-golf.

Using our research insights, we developed a visual identity that balances playful elements with simplicity and usability. We explored light, vibrant colours and bold typographic hierarchy to guide attention to key actions.

All design work was completed in Figma, allowing seamless collaboration and fast iteration before moving into development.

The final build was completed in Webflow, enabling flexible content management and scalability as the business continues to grow.

Components and CMS structures were carefully set up to ensure the team can easily update offerings, pricing, and content without needing ongoing development support.

The redesigned Putt Party website captures the brand’s fun personality while also improving clarity, usability, and conversion opportunities. It has strengthened their digital presence and provided a platform that supports both current needs and future expansion, helping the business connect with new customers and book more events.