Partners in Company is a consultancy that helps organizations navigate leadership development, culture transformation, and organizational change. They needed a website that clearly communicated their values and services, while capturing the thoughtfulness and professionalism at the heart of their work. The goal was to design and develop a digital space that felt calm, clear, and confident - one that would build trust with potential clients and reflect their high-caliber consulting experience.

The project began with a discovery phase, where I worked closely with the client to understand their brand voice, audience, and desired outcomes. We discussed content strategy and user flow to ensure the site would communicate their offering with clarity. From there, I designed the layout in Figma - creating a structure that gave space for storytelling while guiding users smoothly through the experience. After refining the designs through feedback rounds, I brought the website to life in Webflow, building custom interactions and ensuring a consistent experience across devices. The process remained collaborative throughout, with frequent communication and iteration to align the end result with the client’s expectations.

In Figma, the emphasis was on crafting a minimal and intentional design system. The layout was built to support storytelling, using whitespace and a calm color palette to reflect the brand’s thoughtful approach. Typography choices prioritized readability and modernity, while the structure of each page guided users through the content in a clear, uncluttered manner. We explored multiple layout options before landing on a modular format that offers flexibility for future growth.

The Webflow build brought the Figma designs to life with smooth, subtle animations and a strong attention to responsive design. Custom video playback was a huge development challange that was a success. The CMS was configured to allow the client to easily update content and manage case studies, making the site scalable and easy to maintain. The development phase focused heavily on performance, accessibility, and design fidelity.

The final website is a polished, professional platform that positions Partners in Company as a trusted, high-level consultancy. It provides clear messaging, well-structured content, and a design that feels as thoughtful as their approach to business. With a responsive and scalable CMS backend, the site empowers the client to grow their digital presence with ease. Since launching, the website has helped the company communicate their value more effectively and attract new clients through a clear, confident online identity.