I led the front-end development and architecture for Digitas AI, an internal agentic AI platform designed to supercharge the agency’s capabilities. The platform enables non-technical teams to create and interact with AI agents, automate repetitive processes, and make better-informed decisions for clients. It has grown from 20 initial users to 450 active users, helping teams improve delivery speed, scale their work, and innovate across marketing projects.

Teams had different workflows across creative, media, and analytics capabilities

Needed a safe AI platform for non-technical users

Goal was to automate repetitive processes, improve client delivery speed, and enable data-driven decisions

Participated in discovery, testing GPT-3 capabilities and vector databases

Built initial Django API endpoints for user management and platform entities

Architected and led the front-end using Nuxt 3 and Vue 3

Designed an intuitive UI for creating and interacting with AI agents

Defined workflows and deployment processes for scalable front-end development

Tech Stack: Nuxt 3 | Vue 3 | Django | Chroma (vector databases) | API integrations | Internal design system

Designed a reusable UI that allowed every user to create custom AI agents

Connected front-end to API for chat interactions and external app integrations

Ensured security and privacy to maintain client trust

Built a design system to enable rapid creation of multiple interfaces

Educated non-technical teams on AI principles and effective prompting

Platform grew from 20 to 450 active users in 5 months

Teams automated various parts of their workflows, increasing efficiency

Faster client delivery and improved decision-making using AI agents

Enabled experimentation and innovation across marketing projects

I helped design and build a scalable, secure, and user-friendly AI platform that empowered non-technical teams to integrate AI into their workflows. By combining front-end architecture, intuitive UI design, and strong security practices, I enabled the agency to improve delivery speed, automate processes, and make better-informed decisions — demonstrating my ability to translate emerging technology into practical business impact.