1. Project Overview

Project Title: Company POS System Animation for advertisement

Duration: 1.3 minutes

Objective: Create a concise and engaging animation to explain the features and benefits of our new POS system to potential clients and internal stakeholders.

2. Your Role and Responsibilities

Role: Project Manager and Coordinator

Responsibilities:

- Collected initial instructions and requirements from the team.

- Conducted thorough research to enhance the project brief.

- Communicated improved instructions to the animation artist.

- Managed the feedback loop and revisions.

- Ensured timely delivery of the final animation.

3. Project Workflow

1. Requirement Gathering

- Collaborated with the sales and product teams to understand the key features and unique selling points of the POS system.

- Held meetings to discuss the desired message, tone, and style for the animation.

2. Research and Enhancement

- Researched current trends in POS system presentations and animations.

- Reviewed competitor videos and industry standards to identify effective strategies.

- Compiled findings and suggestions to refine the initial project brief.

3. Instruction Creation

- Created a detailed storyboard and script based on the enhanced brief.

- Included specific details about transitions, visual elements, and key messages.

- Shared the storyboard and script with the animation artist for alignment.

4. Communication with Animation Artist

- Conducted regular check-ins and provided clear, constructive feedback on draft animations.

- Ensured that the animation style, pacing, and messaging met the project’s objectives.

- Facilitated revisions and improvements based on feedback from internal stakeholders.

5. Final Delivery

- Conducted a final review to ensure all elements aligned with the project goals.

- Delivered the completed animation ahead of schedule.

4. Challenges and Solutions

Challenge: Miscommunication about the animation style.

- Solution: Organized a meeting with the animation artist to clarify expectations and provide visual references. This ensured a consistent style that matched our brand guidelines.

Challenge: Complex technical details that needed simplification.

- Solution: Collaborated with the product team to distill key information into easily digestible segments. Adjusted the script and visual aids to simplify complex concepts.

5. Results and Achievements

- Efficiency: The project was completed 3 days ahead of schedule.

- Engagement: The animation received positive feedback from stakeholders for its clarity and engaging presentation.

- Usage: The animation was used in sales presentations and on the company's website, contributing to a 20% increase in client inquiries about the POS system.

6. Skills and Tools Used

Skills:

- Project management and coordination

- Research and analysis

- Effective communication and feedback delivery

- Scriptwriting and storyboard creation

Tools:

- Google calendar, Gmail, Slack, Zoom: for communication

- Google Docs: For creating and sharing the storyboard and script

- Adobe After Effects: For reviewing and providing feedback on the animation drafts

7. Reflection and Learning

This project reinforced the importance of clear communication and thorough research in managing creative tasks. By enhancing the initial instructions through research and detailed planning, I was able to effectively guide the animation artist, resulting in a high-quality animation that met our goals. I learned the value of being adaptable and open to feedback, which was crucial in navigating and resolving project challenges.

8. Visuals and Links

Include screenshots of key frames from the animation, the storyboard, and any other relevant visuals. Provide a link to view the completed animation if possible.

9. Screenshots:

- Opening scene introducing the POS system.

- Key feature demonstration.

- Closing scene with call-to-action.