MAG - 3D animation for social media launch

Maddalena Contadini

Graphic Designer
Visual Designer
3D Animator
Blender

About the project

This motion design project was commissioned for the launch of a new independent magazine on social media.
The goal was to create a visually stunning and attention-grabbing animation that would introduce the brand and generate buzz for the upcoming release.

About the client 

MAG is an independent magazine about design trends.
Whether it's in the realm of fashion, interior design, or graphic design, MAG strives to showcase the most cutting-edge and exciting trends speaking to a young and fresh audience.
Our magazine is the perfect resource for anyone looking to stay ahead of the curve and keep their finger on the pulse of the design world. So sit back, relax, and get ready to be inspired by the bold and pop-style content we have in store for you!

The Process

The goal was to settled on a concept aligned with the magazine's brand identity and appeal to the target audience. For This reason I chose to create a dynamic and colorful animation featuring bold typography and graphic elements.
The animation was designed to be short and snappy, with a runtime of approximately 15 seconds, making it perfect for social media platforms like Instagram and Twitter.
I created several versions in different aspect ratios, including square, vertical, and horizontal. This allowed the magazine to share the animation across multiple platforms, reaching a wider audience and generating more engagement.
Creative Support
Creative Direction 
3D animation
Graphic Design and Social Media launch strategy
Partner With Maddalena
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