Digital Marketing Manager (Freelance) (Jan-Mar 2022)

Key responsibilities:

 Planning and executing all digital marketing including, email marketing, blogging, social media and paid

advertising campaigns.

 Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI

and KPIs).

 Identifying trends and insights, and optimizing spend and performance based on the insights.

 Brainstorming new and creative growth strategies.

 Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and

customer touch points.

 Managing collaboration with vendor partners and creative consultants.

 Evaluating emerging technologies and providing thought leadership and perspective for adoption where

appropriate.