Banking Built for Those Underserved by Traditional Finance
Kaleab Eshetu
Overview
I designed a modern banking app for individuals and small businesses who need an easier way to manage money. Many users are underserved by traditional banks, so we focused on simplicity, clarity, and accessibility from the start.
Quick Facts
Timeline: MVP designed under 2 months
Stack: Tempo [An AI-powered visual IDE for React apps], Mobile app was a PWA.
Audience: B2C and B2B (underbanked individuals, small business owners)
Industry: Digital banking and payments, Web3
Brand Design
Logo Showcase
One-page Brand Guideline
Product Design (Mobile)
Convert currency
Onboarding
Business account Onboarding - KYB (Know your Business)
Empty States
Product Design (Web)
Onboarding - Personal Account
Onboarding - Business Account
Transactions - Transaction Details
Send Money
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Posted Nov 10, 2025
A banking platform designed for underserved individuals and small businesses, offering instant transfers, and crypto-to-cash features.
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