Miro Global Rebrand

Juan

Juan Buis

I spearheaded content design for Miro's global rebrand, aligning stakeholders from product, marketing, and design around a cohesive voice and identity. My approach fostered a more creative, collaborative, and welcoming experience—resonating with users worldwide.
By refining the tone of voice and key messaging, I supported Miro's explosive user growth from 2.5 million to over 80 million, positioning it as the world's leading platform for visual collaboration.
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Posted Aug 6, 2025

I led content design for Miro's rebrand from RealtimeBoard, shaping its brand voice and helping it grow from 2.5 million to over 80 million users.

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Miro