Baske is an Australian company dedicated to producing swimwear and beach accessories. The brand is inspired by the freedom and confidence people feel when they're at the beach. Baske aims to create products that make you feel as free as the ocean.
| BRAND DESIGN | CREATIVE DIRECTION | GRAPHIC DESIGN |
Process & Goals
Baske wants to be the swimwear brand that helps you bring out the most laid back and confident version of yourself. The main goal was to create a minimalist and modern visual identity that captures the carefree and feminine message of the brand.