WAV Academy — Brand Identity
Raja Karmani
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Posted Jan 29, 2025
My approach to designing WAV Academy was to capture the flow and energy of water. I focused on movement, strength, and precision, using smooth waves.
WAV Academy is built on the idea that swimming is more than just a sport—it’s a skill that builds confidence, resilience, and a deep connection with the water. Inspired by the natural movement of waves, the academy is designed to help swimmers of all levels master technique, endurance, and fluidity.
The brand identity reflects motion, strength, and precision. Every element, from the name to the visual design, embodies the dynamic energy of water—constantly flowing, adapting, and pushing forward. WAV Academy isn’t just about training; it’s about transforming swimmers into athletes who move with the power and grace of the ocean.
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