Framer Website for content-heavy educational platform
Jure Sić
Supercharge Design—Migrating a Content-Heavy Education Platform from WordPress to Framer
Supercharge Design is a UI/UX education platform built around subscription access to courses, resources, blog content, reviews, team offers, and FAQ content, serving 10,000+ designers through a growing learning ecosystem. My role was to migrate the old website from WordPress to Framer and turn it into a faster, more scalable, and far easier-to-manage content platform.
Overview
This project was much more than a visual rebuild. It was a full platform migration from WordPress to Framer for a website with a large and constantly evolving content library.
I moved hundreds of blog articles, reviews, FAQ items, and glossary entries into Framer’s CMS, then rebuilt the website around reusable custom components, dynamic content relationships, and a cleaner publishing workflow. The goal was to make the site feel polished on the front end, while also making it significantly easier to maintain and expand behind the scenes.
This was not a simple marketing site rebuild—it was a CMS-heavy migration for an education business with a lot of moving parts.
The Challenge
The biggest challenge was balancing three things at once:
First, the site needed to support a large amount of structured content across multiple content types. Second, it had to stay flexible enough for marketing pages, product pages, and educational resources. Third, the migration needed to improve speed, SEO, and editor usability rather than simply moving the same problems into a new platform.
A Framer site can look great quickly, but that was not enough here. The real value came from building a system that made content publishing easier, reduced manual page editing, and allowed the site to grow without becoming messy.
Building a Scalable CMS in Framer
A big part of the work was translating a previously WordPress-based content setup into a more structured Framer CMS system.
I migrated and organized hundreds of entries across blog content, reviews, FAQ, and glossary collections, then used those collections as the foundation for custom-built components throughout the site. Instead of relying on one-off layouts or manual formatting, I created reusable content blocks that editors could manage directly through CMS fields.
That included custom CMS components for:
Branded bullet lists
Slideshow galleries
Quotes
Accordions
Video review blocks
These components were built so the team could update content without touching layouts every time. That made the site much more maintainable and created consistency across a large number of pages.
The goal was simple: publish rich content in Framer without turning every update into a design task.
Custom Framer Development
Beyond the CMS setup, I developed multiple custom components to make the experience feel more interactive and tailored to the brand.
One example was a custom video review component connected to the CMS, designed so content could be swapped easily without additional manual editing. I also developed a custom tabs component and several supporting content patterns that made educational and product pages more flexible.
Video Review component connection between CMS and design
For product and course pages, I built a dynamic navigation system that appears only when relevant and only while scrolling. This navigation is curated to each specific course, product, or resource, helping users jump between key sections more easily without cluttering the page all the time.
I also created a custom CMS-powered component for the latest Designer Spotlight content. It automatically pulls the latest entry, displays designer portraits, and adds interaction on hover—showing the name, scaling the image, and linking directly to the interview. That allowed a recurring content format to feel much more alive while still staying fully content-managed.
On top of that, I developed custom 3D hover interactions, including book-opening effects that add character to the learning products and make the site feel more distinctive.
Framer became more than a page builder here—it became the engine for dynamic, reusable, brand-specific experiences.
Forms, Integrations, and Marketing Functionality
Because Supercharge Design relies heavily on email and lead generation, forms had to do more than just collect data.
I developed custom forms connected to Kit and paired them with custom-coded thank-you screens to create a smoother post-submit experience. This helped the forms feel more intentional and brand-aligned, while also supporting the existing marketing workflow behind the scenes.
That part of the build was important because it connected Framer’s front-end flexibility with real business operations—lead capture, email growth, and content delivery.
Performance and SEO
The migration was also an opportunity to improve the technical side of the website.
I optimized the site for speed and SEO, which was especially important given how much content the platform contains and how central search visibility is for educational content. On the live website, that content spans core sections like All-access, Courses & Resources, Blog, For Teams, reviews, pricing, and FAQs, so performance and discoverability were critical—not optional.
Rather than treating Framer as just a nicer front end, I used the migration to create a setup that is both more efficient for users and more sustainable for long-term growth.
Outcome
The final result is a content-rich Framer website that feels more polished, loads faster, supports SEO better, and gives Supercharge Design a much stronger publishing system than before.
What makes this project stand out to me is that it combined multiple layers of work in one build: migration, CMS architecture, custom Framer development, performance improvements, marketing integrations, and interaction design.
It is a good example of the kind of Framer work I enjoy most—not just making pages look good, but building systems that help a business publish, scale, and evolve more effectively.
The biggest win was not only the visual upgrade—it was turning a hard-to-manage website into a scalable content platform.
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Posted Apr 17, 2026
Migrated a content-heavy site from WordPress to Framer, enhancing speed and manageability.
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