Logo & Website Design for a Brand Startegist

In the fast-paced world of branding and marketing, a strong online presence is non-negotiable. When our client, a seasoned brand strategist and marketing consultant, found herself in the aftermath of a website hack, she seized the opportunity to not only redesign her website but also rebrand her entire identity. She turned to us for help in creating a fresh online image.

Archetypal Fusion: Creator and Sage

Our client's brand identity is a fusion of two powerful archetypes: Creator and Sage. The Creator archetype stands for innovation, originality, and self-expression, while the Sage archetype embodies wisdom, knowledge, and guidance. This unique blend combines creative thinking with expert advice, a perfect match for brands seeking both innovation and wisdom.

Crafting a Distinctive Logo

A Web of Innovation and Aesthetics

Our website development journey began with a vision to create a sleek, minimalistic design infused with bold, eye-catching images. We chose Framer for development, a versatile platform known for its ability to bring unique and responsive designs to life.

The Palette of Sophistication

Our final colour palette features lovely teal, light grey, dark grey, and black. These colors evoke sophistication and trustworthiness while adding a touch of creativity and innovation.

The Typeface that Speaks

Satoshi, a modernist sans-serif typeface, became the cornerstone of our website's typography. Its modern and geometric design captures the essence of our client's brand, rooted in both wisdom and innovation.

In summary, our client's rebranded website masterfully embodies the Creator and Sage archetypes. It represents the perfect blend of innovation and wisdom and is sure to resonate with her audience. To view the entire website in action, visit

www.vidushiagrawal.com

I am passionate about creating powerful digital experiences, and this project showcases my dedication to helping clients thrive online. If you're considering a similar journey of rebranding and web development, reach out to me. Let's work together to create something extraordinary!

✉ kashishdesai2@gmail.com