E-commerce Sales Analysis Dashboard I designed

E-commerce Sales Analysis Dashboard

I designed and built a comprehensive E-commerce Sales Analysis Dashboard to transform raw data into actionable business insights. This interactive dashboard tracks key performance indicators (KPIs) over a 4-year period , allowing stakeholders to monitor financial health at a glance.

Key Features & Insights:

KPI Tracking: Real-time visibility into Sales ($2.29M+), Profit ($286K+), Quantity, Total Orders, and Profit Margins.

YoY Growth Analysis: Clear Year-over-Year metrics showing strong sales growth (+20.58%) alongside profit margin optimization trends.

Granular Breakdowns: Visualizations for Category-wise profit, regional sales performance across the US map, and top-performing subcategories (led by Phones and Chairs).

Dynamic Filtering: Integrated filters for Region, Segment, and Year to allow for deep-dive exploratory data analysis.