Rodeo Drive Visual Identity Redesign

Petar Avramoski

Rodeo Drive

Visual Identity Redesign

The rebranding of Rodeo followed a structured, collaborative process to ensure the final identity reflected its core mission and resonated with its audience. Here’s a breakdown of the steps taken:

Objectives:

Redefine Rodeo’s brand identity to reflect its values of clarity
Create a cohesive visual language and brand guidelines
Ensure consistency across all touchpoints
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Posted May 19, 2025

The rebranding of Rodeo followed a structured, collaborative process to ensure the final identity reflected its core mission and resonated with its audience.

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