77-BIT is a game editor who released and promoted its game at the NFT Paris Salon in 2023.

As part of the creative team, my role focused on authentically translating a part of 77-BIT’s brand universe into a visually immersive experience. I adapted the game’s distinctive look and feel to the tradeshow booth, blending vibrant manga inspired illustrations with a cutting-edge atmosphere to captivate attendees.

On top of this, I oversaw the finalization and delivery of all print-ready materials, including large format files, ensuring a smooth and professional transition from digital design to physical execution.

Adapted illustrations to align with the brand’s aesthetic.

Designed and prepared large-format print files for wall coverings and other booth elements.

Followed technical plans to ensure accurate implementation of designs within the booth structure.

Created specific printing files tailored for light box displays, ensuring optimal visual quality and technical precision.

Oversaw the finalization and delivery of all print-ready documents, ensuring a seamless transition from digital design to physical execution.