Social Media Strategy & Content | Inspired Performance Institute
Ema Kaplani
0
Copywriter
Social Media Manager
Content Creator
HootSuite
TikTok
Since February 2024, I've started collaborating with Inspired Performance Institute and Dr Don Wood on their social media content.
Task: Developing social media strategies and managing the brand's presence on Instagram, TikTok, Facebook and LinkedIn.
Process:
Building an SMM strategy in collaboration with the in-house marketing team
Creating monthly content calendars
Content creation (design and video editing)
Copywriting
Posting/Scheduling
Engaging with followers
Results:
1) TikTok*
Followers: +9132 new followers
Impressions: 68,895 impressions
Best performing post: 3,642,080 reach
2) Instagram*
Followers: +1154 new followers
Impressions: 89,369 impressions
Engagement: 6.52%
Best performing post: 2493 likes, 52 comments
*all results are based on a period of 1 month
Post Samples:
Like this project
0
Social media management, strategy and content creation for a client in the mental health industry. Increased following on IG and TT by a total of 10k in 1 month
Likes
0
Views
14
Clients
Inspired Performance Institute
TagsInstagram
Copywriter
Social Media Manager
Content Creator
HootSuite
TikTok
Ema Kaplani
SaaS Marketer and Content Specialist💡
LinkedIn Posts for Growing Personal Brands
Newsletter | Digital Nomad Newsletter on Substack
Website Copy | Recruitment Marketplace Website
LinkedIn Strategy and Content Creation | Relancer