Social Media Strategy & Content | Inspired Performance Institute
Ema Kaplani
Since February 2024, I've started collaborating with Inspired Performance Institute and Dr Don Wood on their social media content.
Key result: Scaling Dr Don Wood’s brand: doubling Instagram followers and growing TikTok followers from 2k to 50k in 10 months.
Task: Developing social media strategies and managing the brand's presence on Instagram, TikTok, Facebook and LinkedIn.
Process:
Building an SMM strategy in collaboration with the in-house marketing team
Creating monthly content calendars
Content creation (design and video editing)
Copywriting
Posting/Scheduling
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Posted Feb 28, 2024
Social media management, strategy and content creation for a client in the mental health industry. Increased following on IG and TT by a total of 10k in 1 month
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Inspired Performance Institute
