Bloom | Flower Bar Brand🌼

Based in Wheat Ridge, Colorado. Bloom specializes in custom floral bouquets and box, and also flower installations.

Bloom gives us a clear vision to create a modern-feminine logo with a special note. They also want to bring a realistic flower illustration to the logo design. It takes after the client’s pets name, Daisy, Lilly, Tulip & Poppy.

So, we come to the idea to incorporate a bouquet that filled with Daisy, lily, tulip & poppy flower. We created an expanded design system which includes a logo, typography style, color palette and some brand styles.

We also provide brand styling for Bloom's flower box, ribbon and paper wrap. For the ribbon, we used the main flower bouquet (colored) pattern. Meanwhile, the wrapping paper, we created a simple pattern, the combination of the primary logo, the emblem and sub-mark logo.