UX/UI for Workflow Tool that raised $50M

Pavlo Razinkin

💡 Project Description

Intelligent Workflows is a feature that empowers procurement teams to streamline and automate their processes. It enables the creation of custom workflows, the assignment of relevant stakeholders, and provides a centralized platform to track all related activities seamlessly.

🥷 My role

I contributed across the product lifecycle — from early visual exploration to UX polish. Worked closely with PMs, engineers and other designers to ensure clarity, feasibility, and business fit.

🧠 Design Challenges

Designing an interface flexible enough for enterprise-grade workflows, while keeping it intuitive and non-overwhelming.

🥳 Results

This feature supported the company’s $50M Series C
70% of manual work automated
50% faster approval cycles
33% less maverick spending
⚠️ UI visuals anonymized for confidentiality. Full breakdown available on request.
Modular workflow builder
Modular workflow builder
Adding a task to a canvas
Adding a task to a canvas
Task settings
Task settings
Setting up conditional logic
Setting up conditional logic
Tasks table
Tasks table
Workflow in progress
Workflow in progress
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Posted Apr 3, 2025

Co-designed a workflow tool that cut manual tasks by 70% and helped a B2B SaaS startup secure $50M Series C. Full breakdown and visuals available on request.

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