A strategic reimagining of the by Sherif WiwolokuA strategic reimagining of the by Sherif Wiwoloku

A strategic reimagining of the

Portfolio project
Sherif Wiwoloku
A strategic reimagining of the visual identity for Seapoint Sensors, a company operating at the intersection of marine technology, underwater sensing, and environmental intelligence.
The identity was developed around the principles of precision, reliability, innovation, and discovery, translating the movement of water and the function of sensing technology into a cohesive visual language.
The exploration extends beyond the logo into a complete brand system, including typography, colour, brand applications, environmental graphics, digital experiences, photography direction, and communication.
The objective was to create an identity that feels as sophisticated and precise as the technology behind the brand, while establishing a stronger and more distinctive presence within the marine technology industry.

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A strategic reimagining of the visual identity for Seapoint Sensors, a company operating at the intersection of marine technology, underwater sensing, and en...

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