Kinki Swim Shopify Store Redesign

Project Title: Kinki Swim Shopify Store Redesign Client: Kinki Swim Platform: Shopify + Tidio + ChatGPT Timeline: 72 hours

Overview: Kinki Swim is a luxury swimwear brand offering curated, trend-forward collections. The client needed a modern Shopify storefront that reflected the brand’s elevated aesthetic while improving conversion rates and customer engagement.

Challenge: The previous site lacked mobile optimization, personality, and conversion elements. The founder wanted something that felt luxurious and editorial—but still easy to navigate and ready to scale.

Solution: Using The MRB Stack, I redesigned the Shopify storefront with a clean, responsive layout, curated sections for collections, and a bold branded palette. I embedded an AI chatbot trained on the brand’s FAQs and size guide, and improved SEO across the site. A lookbook-style homepage and smooth user flow completed the experience.

Fully redesigned Shopify storefront with a premium editorial layout

Responsive design optimized for mobile shoppers

Embedded AI chatbot for 24/7 customer support (returns, shipping, sizing)

SEO metadata and alt text optimizations on product pages

Custom branded banner, fonts, and visuals for a sleek, modern feel

Embedded social proof and trust-building sections

Tools Used: Shopify, Canva, ChatGPT, Tidio, Midjourney

Outcome: Kinki Swim now has a conversion-optimized storefront with an elevated look that matches the brand’s luxury vibe. Visitors can browse confidently, get instant answers via AI, and explore the latest drops with ease.

Live Site: www.kinkiswim.com