Comprehensive Brand Identity Design for a luxury handmade scarfs

Ashraf Meghni

Brand Designer
Graphic Designer
Creative Director
For Scarvella's visual identity, I focused on encapsulating the brand's luxurious and sophisticated essence. The design features a bold, geometric logo symbolizing elegance and refinement, paired with a rich, deep red color palette that conveys opulence and passion. The intricate pattern reflects the brand's commitment to high-quality craftsmanship and attention to detail. The clean, classic typography enhances the overall sense of timeless luxury. This cohesive visual identity ensures that Scarvella stands out as a premium brand in the luxury scarf market, exuding elegance and exclusivity.
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