Working with the creators of the company, a consistent branding was established including banners, spice labels, and other print media. The company produces a simple steamed corn kernel cup with their in house spice blends to create bold flavors. The branding reflects the company intent as it takes a simple idea and adds a flare of whimsical form to the typography and the logo design.

The company promotes healthy living and local sourcing. The logo reflects the organic shape, a simplified corn texture, and a bright green and yellow palette. The leaves free form demonstrate the element of surprise and crazy the spices add to the product.

The packaging was all made with recyclable materials to go further than just brand but to the customer awareness. Spice labels were created with the same pattern and typeface for brand conformity