Onsi

As part of the Onsi design team, we worked with agency KOTO and marketing team to define the new identity I was leading to implement and extend the guideline to every aspect of Onsi branding. From icon & illustration library to offline event toolkits, from product in-app animations and app store materials. A notable achievement in my tenure was producing the brand launch video, which gained 46,000+ views in its first week, significantly boosting brand visibility and engagement and marking a key milestone in our marketing efforts.

This project has been awarded Merit Award in the Commercial Category of the Hiii Illustration 2023 competition.