Collaborating with other communication/culture portals to reach new audiences for the brand’s profile.

I identified a trending topic and reached out to the Graninhas profile, a well-known Brazilian brand aligned with SMC BR’s tone of voice. I presented the briefing, coordinated with their marketing team, and developed the design proposal. Once approved, the collaboration went live and was a success, generating 1,841 likes and 28 comments. The post ranked in the top 3 for engagement that month.