Remote Team Coordination System - 12-Person Distributed Team

Challenge: A 12-person cross-functional team spread across three time zones lacked a shared operating rhythm - no consistent sprint cadence, unclear ownership, and performance reviews handled inconsistently across departments.

Approach: Built and managed the team's coordination system from the ground up - established clear OKRs, structured sprint cycles, and a standardized performance-review framework across customer service, marketing, and fulfilment.

Results: Sustained on-time delivery across the team's workstreams without micromanagement, while giving leadership full visibility into performance through a repeatable review cadence.