Savyn Neurotech Brand and Marketing Revamp
Tracy Saad
REFUGEE-OWNED . TORONTO, CANADASavyn is a pioneering neurotech platform focused on human-centric healing and wellness. We're transforming how organizations approach mental wellness, trauma recovery, and psychological safety. Our approach is distinctly human-first and technology backed – playful yet professional, grounded in science while remaining warm and accessible.
PROJECT BRIEF
Brand Strategy · Re-Brand · Website · Creative Direction · Marketing
As a growing startup building neurotech solutions for psychological safety and trauma recovery. Savyn (pronounced Say-vin) needed a refreshing, accessible brand, framer website, and marketing to advocate for mental health, gender, racial equality, and levelling the playing field using neuroscience and technology.
So I rolled up my sleeves and got to building the brand step by step... 1, 2, 3, YALLAAAAA!
Brand Strategy Manual for www.savyntech.com
Full Brand Strategy with an overarching view on brand foundation to product, localization to marketing for Savyn Tech.
Multipage Framer website developed in 48 hours.
Illustration for the brand mascot, Sunny.
Square breathing technique stickers.
Multipage Framer website developed in 48 hours and business card design.
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Posted May 20, 2025
Developed brand strategy, re-brand, website, and marketing for Savyn, a neurotech platform for mental wellbeing.
