1Password x Astrid Loch | Lifestyle Influencer Campaign
Kayla Tycholiz
Popular for her time on The Bachelor and Bachelor in Paradise, Astrid Loch is an influencer I worked with in Nov. 2021. At the time, we were working towards expanding 1Password's presence in the general consumer audience with a focus on lifestyle. Astrid was a perfect fit for this. We helped her understand how 1Password could help with her day-to-day life while ensuring the content she created aligned with our campaign objectives.
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Posted Apr 15, 2024
Partnered with a lifestyle influencer in the reality tv space to educate on the importance of healthy cybersecurity habits.
