BRIEF: Minga is a young and independent content generation agency focused on helping NGO & NPO deliver powerful messages through storytelling. Two years since their launch, they felt Minga shifted since their beginnings and they wanted a website and rebrand that reflected that: a bold tone, power visuals, dynamic graphics while keeping a fresh and young aesthetic.

TOOLS: Figma, Illustrator, Photoshop, Framer, After Effects.

SOLUTION: We worked alongside Minga's team updating their original brand book and developing this new and enhanced bold personality. We aimed to something fun, colourful whilst still organic visuals: our main goal was to redesign their brand enhancing their values and keeping their playful spirit.

We worked on polishing Minga's website (images, texts, videos), business cards, integrating Minga's Spotify Podcast, updating social media content and designing stickers to distribute to clients and partners.

Approach. Keep and enhance the idea of collective work: mixing vibrant colours of the original palette to divide web sections and apply to business cards, play with subtle animations to keep the brand alive, make use of both graphic and video resources to.