The blend of hip-hop beats representing the rap culture of Bombay blend with catchy Bollywood references and everyday sounds perfectly encapsulates what the sound of Bombay could be. This was achieved by taking the following points into account.

Instrumentation: Incorporated local instruments such as the tabla, bansuri (flute), and dhol into the composition, blending them with modern electronic elements.

Ambient Layers: Use field recordings as ambient textures or rhythmic loops to create a sense of place. For example, the rhythm of a train's movement forms the beat of a track.

Genres and Fusion: Experiment with genres like lo-fi, hip-hop, electronic, or orchestral, combined with Indian classical, folk, or Bollywood-inspired melodies.

Dynamic Energy: Reflect the city's contrasts—create sections that transition from calm, melodic segments representing early mornings to intense, fast-paced beats symbolizing rush hour.

The music struck a chord with local Mumbaikars while also carrying a modern, international appeal. Impressed by the track, Goa Brewing Co. signed me on for their upcoming beer launches in other cities, including Bangalore, Kochi, and Pondicherry.