Formsly is a no-code AI form and survey builder that lets users style and customize projects through natural language prompts. With generative AI features like text-to-text, text-to-image, and text-to-video, the platform makes it possible for anyone to create and personalize forms without technical expertise. I led the platform’s design, building the design system from the ground up and driving its development alongside engineering. To speed up iteration, I developed UI components and prototypes with React and Tailwind CSS, enabling faster validation of design concepts. I worked closely with product and engineering to ensure seamless integration of AI features, while managing a design team to align execution with user needs and overall product goals.