🩰What the client needed: The client wanted to be the pioneer of barre in Medellín, establishing a strong and recognizable brand that set them apart in the wellness industry. They needed a branding identity that captured their vision, energy and uniqueness.

🌈How I Turned It into Something Magical: I crafted a brand identity that not only meets their expectations but also enhances their market presence. Through a strategic blend of design, color psychology, and storytelling, I created a brand that speaks directly to their audience.

From deep research and concept development to meticulous design refinement, every step was guided by creativity and strategy. The result? A cohesive and visually compelling brand that leaves a lasting impact.