Project Management & Content Design for a Nonprofit Organization
Liz Villanueva
Social Content Design
Producer
Social Media Strategist
Google Apps
Instagram
Social Media Fundraiser Campaign: Breaking Down Barriers and Building Community
Led a multifaceted social media fundraiser campaign to destigmatize menstruation, raise awareness, and collect donations for Honor Moon, a free period pantry organization.
Challenge: Reduce stigma around menstruation, increase awareness about period poverty, and drive donations for a good cause.
My Solution:
Designed a compelling pitch deck and engaging graphics
Spearheaded marketing efforts for campaign release
Oversaw video production scheduling and logistics
Coordinated 10 candid interviews with young women sharing their period stories
Fostered partnership with Honor Moon to amplify message and impact
Impact:
Successfully managed a $300 budget, ensuring efficient resource allocation
Coordinated logistics and communications for the comprehensive final product
Secured partnership with Honor Moon, promoting community awareness and support
Humanized stigmatized topic of menstruation, fostering community and understanding
Raised awareness and drove donations for menstrual equity
Pitch Deck for Partnership Inquiry desgined by Lizbeth Villanueva
Key Skills Demonstrated:
Project management and budget coordination
Marketing strategy and campaign development
Video production and logistics coordination
Partnership development and community engagement
Content creation and storytelling for social impact
