Ebook | Lead Magnet

A longtime client wanted to create evergreen funnels to supplement her yoga teacher workshops and mentorship programs.

I went through her vast library of content, proposed an ebook of her yoga class themes broken out by season, and created the ebook graphics, copy and formatting for her review and input. After putting her special sparkle on it, we hit send on the introductory email, which led to 48 sales in the first week. It continues to be a way to provide value as a lead magnet and incentive/bonus for signing up for her courses.

She now sells it by season or as a bundle on her site to keep things humming. Her audience loves these ways to make their life and businesses easier as much as we love to see the money keep rolling in.

Client testimonial:“Jenn is like the fairy godmother who magically appeared when I needed her the most to craft my business ideas into processes and programs that flow with ease. Jenn is your ideal ally because her copywriting comes from a deep, embodied place. She has supported me in writing my monthly newsletters and I always feel resonance with her words."--Eva, Yin/Restorative Yoga Teacher and Mentor