Architecture Studio Rebrand — Scaling from B2C to Premium Market
Yuliia Smal
Rebranded a Kyiv architecture studio transitioning from residential B2C projects to the premium commercial market.
Business Challenge: The studio built strong expertise in custom luxury homes but needed to scale and attract larger B2B clients (developers, commercial projects). Their existing brand and digital presence didn't communicate the level of sophistication required for this market shift.
Strategic Solution:
Repositioned visual identity to reflect elevated expertise and scalability
Designed premium website communicating both residential mastery and commercial capabilities
Created refined design language balancing architectural precision with contemporary appeal
Established trust signals for high-value B2B clients while maintaining residential appeal
Results: Professional digital presence ready to support the studio's growth into commercial architecture.
Deliverables: Brand refresh, website design, visual guidelines, content strategy.
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Posted Nov 4, 2025
Architecture studio rebrand: premium website and visual identity for scaling from residential to commercial market.
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Timeline
Jul 20, 2019 - Sep 14, 2019
