Role: Lead UI/UX Designer

Project: Australian Smart Group (ASG) Website

Overview: Led the redesign and development of the Australian Smart Group's website from concept to launch. The project focused on enhancing user experience and modernizing the digital presence of a key player in the Electrical and Renewables industry.

Responsibilities:

Designed high-fidelity wireframes and prototypes in Figma

Developed the site using Framer for a responsive and modern user interface

Worked closely with the group business manager to understand the business and accurately reflect the services and values on the website

Conducted usability testing to refine the final product

Tools: Designed in Figma, Developed in Framer

Timeline: 2 months

Industry: Electrical and Renewables

Outcome: Successfully launched a user-friendly and visually appealing website. https://asgroup.net.au/