Description
Dynermall is a researched platform that allows users to find and follow their favorite restaurants and order food.
My Role
Ideation
UI Design
UX researcher
Interaction Design
Tools
Figma
Notion
Miro
Pen & paper
Project Client
Practice project
Design Question
<aside> 💡 How might we bring food closer to people?
</aside>
Challenges
A question central to this project was, “how can we bring food closer to people?”. In other words, how can food accessibility be improved for smartphone users? Having conducted five user interviews and done some secondary research, a few commonalities stood out as barriers. They include the affordability of a dish, distance to the restaurant, and social approval of the restaurant.
Ideation & Research
I employed three strategies at the ideation stage to map out the problem. They are:
Job-To-Be-Done Framework
Six sources of influence as a framework
User Interviews
Surveys
