Website copy for Project React

I collaborated on writing copy for this React course sales page. This page was changed a couple of times since launch day, reacting to the incoming traffic and sales data. This was a great experience, changing the text in real-time while making sure the messaging stayed consistent with the brand identity.

I also worked on the email sequence prior to launch day, and we used a lot of material from there on the website for its current version (we had really great conversion on email and wanted to see how it worked on the website).