201 Property

Rebecca Clark

Brand Designer
Graphic Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop

About the Client

201 Property is a business that provides high quality rooms in house shares for young professionals, rooms will be rented individually to people with similar mind-sets to create a comfortable space to work, live and socialise. In the future they will be renting high-end accommodation to students.

Project Goal

The client wanted modern branding to appeal to the young professional and student target market. They also required a newsletter that they would send out to their customers.

Design Process

The clients wanted to stand out from the competition. Most of the competitors they had included a house in the logo so I wanted to avoid that and brought in a pop of colour to keep it young and fresh, while keeping it simple to add to the high-end aspect of the brand.

Outcome

I developed a simplistic logo with fitting brand colours and typefaces. With the newsletter I designed the template in InDesign and then transferred it to Canva for the client to update monthly.
Primary Logos
Primary Logos
Secondary Logos
Secondary Logos
Icon Logos
Icon Logos
Typography
Typography
Colour Palette
Colour Palette
Newsletter
Newsletter
Letterhead Mock Up
Letterhead Mock Up
Sign Mock Up
Sign Mock Up

Deliverables

Brand Presentation
Logo Suite
Typography
Colour Palette
Mock Ups
Print Ready Newsletter
Brand Guidelines
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